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Classic Orson Welles, Writers Boot Camp, People's Choice Awards, NAMM Music Market, Trailblazers of Gospel Music, Animex Awards, SAG Awards, Academy Awards Nominations Announcement Highlight January Media Industry Dates
The January 4 HDTV Business Conference in Las Vegas is a one-day executive-level event that covers topics in the HDTV industry, including: HD content, ipTV, mobile video, MSO competitiveness, digital rights management, HD DVD vs. Blu-ray, MD-TV,...
David Gray Concert
This article is more of a review of the last concert I went to. The concert was David Gray, for those that do not know him, he is huge in Ireland and writes songs of love lost and pain. I find him to be the greatest thing since Bob Dylan. Gray's...
Jackson Browne- Revisiting An Old Friend
For as long as I can remember, Ive loved the music of Jackson Browne. I think the first album of his that I bought was 1974s Late for the Sky and it still remains one of my all-time favorites. If I had to put together a list of my 10...
List Of Las Vegas Shows For October
Here is the October list of Las Vegas concert, spoorts and theater events going on.
2007 NBA All-Star Game
311
Adult Video Awards
Alice Cooper
Amazing Johnathan
American Superstars
Anthony Cools
Barry Manilow
Beacher's Madhouse
Bernard...
The Edinburgh Festival Why Brits are missing out
The Edinburgh Festival Why Brits are missing out The annual Edinburgh Festivals are regarded world wide as some of the best Europe has to offer in terms of film, literature and music. Every year it is estimated that the population of Edinburgh...
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Structure Of A Successful Music Website
Ideally each page of your website should serve a specific purpose.
The main purpose of the sales page for your cd is to sell the cd.
If have a page with Google Adsense, the main purpose is to generate
money by to get people to click on the advertisement. If its not
an important part of the process, don't load up the page with
unnecessary things like animations or sounds. This will only
distract visitors from achieving the task laid out for them,
ie. buying your product.
Below are some ideas to include in your website and the main
purpose of each.
1) Main Page
The main pages is a general landing page to funnel visitors to
different areas of your site. Create a clear and easy navigation
process linked to the other pages of your site. *If you use
Javascript for navigation, place text link at the bottom. This
ensures that search engines will be able to spider your site
properly. You could also use this page to feature your cd, music
samples and other offers.
2) Order Page(s)
Create a sales letter for each item that your are selling.
Tomorrow we'll go over some copywriting tips to build a
successful order page.
3) Press Releases
This section is where visitors can read 3rd party articles
published about you, increasing your credibility and exposure.
4) Contact Information
This is so people can get a hold of you to book shows, ask
questions about products, collaborations, interviews or other
opportunities (you never know). Include as much contact
information as possible, like your phone, cell, mailing address,
email etc.
5) Privacy Policy
Complies with privacy laws if your are collecting any of
information about your customers/visitors. This also helps to
build trust and people will give their information more freely.
Here's a link to a privacy policy generator.
http://www.the-dma.org/privacy/creating.shtml
6) Electronic Press Kit
This is where you refer the media to easily download an
information package about you.
Here's some ideas on what you can
Cindy Blackman And Sherrie Maricle On JazzSet
Drums — wide and deep talking-to-you drums — that's the Cindy Blackman sound. At the Women in Jazz Festival at the Kennedy Center, the Lenny Kravitz dummer brought her quartet featuring JD Allen. Sherrie Maricle's Fiveplay opens.
Esperanza Spalding: Just Bass And Voice
Because of her rigorous touring schedule, Spalding decided to give her band the afternoon off and showed up at KPLU's studio all by herself, with just her bass and her voice. As you'll hear, that was enough.
include.
*Biography
*Demo Songs
*Pictures
*Reviews/Testimonials
*Sideshow Of Photos
*Video or Film Footage (Windows Media or Quicktime format)
Create a biography with pictures in .pdf format and make it
available for download. You can use the Writer program contained
in the free Open Office Suite http://www.openoffice.org to do
this. Open then program type (or paste) in your biography and
insert pictures. When your done go to File > Export As PDF.
7) Lyrics
Allows fans to get more familiar with your music. Also adds
content to your site which will get picked up by the search
engines if it has an incoming link form your main page or
somewhere else.
8) Biography
On your bio page sections fans read about you and see your
pictures. A sideshow of your photos sometimes adds a nice touch.
9) Concert Listings/News
Keep your fans and site visitors updated with the latest news
about your concerts/shows, interviews, appearances ond other
topics of interest.
10) Forum
A discussion forum is a great place for you to interact with your
fans and street teams. An excellent free script to set up a forum
is phpBB http://www.phpbb.com.
11) Blog
Blogging is a good way to syndicate your artist/band news and
generate traffic for your site. Search engines love this kind of
stuff. Later on in the course I'll go a bit more in dept on
setting up a blog. A nice fully featured blogging script is
Word Press http://www.wordpress.org .
Make sure your each page of your site is cross browser functional,
meaning it can be viewed properly by different web browser programs.
Two of most popular ones are Internet Explorer and Firefox
http://www.mozilla.org/products/firefox . Sometimes a site will
show up perfectly in IE but will be all out of whack when viewed in
Firefox, or vise versa. Have both browsers installed and check out
every page.
About the Author
Get Your FREE 5 Day Music Marketing Course
http://www.MusicMarketingStrategies.com/course
Dan Meiyers
info@musicmarketingstrategies.com
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